Best 100+ Negative Keywords for Adwords Campaign
Table of Contents
Best Negative Keywords That (Almost) Every AdWords Campaign / bing ads Should Include
This is a list of keywords that don’t belong in any campaign and should be added by default to all of your campaigns.
- free
- cheap
- nude
- naked
- sex
- porn
- porno
- torrent
- torrents
- youtube
- craigslist
- ebay
- kijiji
Technical Support Ads Negative Keywords list
- free
- offline
- download
- buy
- sell
- hardware
- amazon
- bestbuy
- paper
- wire
- tutorials
- images
- file
- guide
- article
- video
- info graphics
- white paper
Employment Search Negative Keywords
These are searches that someone looking for a job would typically include in any search query. By adding these negative keywords, you can eliminate job seekers from finding (and clicking) your AdWords ads.
- hire
- hiring
- employment
- employer
- employers
- job
- jobs
- occupation
- occupations
- career
- careers
- occupation
- occupations
- full time
- part time
- work
- resume
- resumes
- salary
- salaries
- pay
- intern
- recruiter
- recruiters
- recruitment
- resume
- resumes
Education Search Negative Keywords
These keywords would typically be included in a search query by someone looking to upgrade their skills i.e. not to buy your product and/or service.
- training
- learn
- class
- classes
- school
- schools
- college
- university
- tutorial
- tutorials
- course
- courses
- textbook
- textbooks
- book
- books
Research & Information Search Negative Keywords
This list is essential for anyone with an eCommerce website. Reduce the amount of window shoppers and tire kickers who click on your ads by adding these negative keywords.
- review
- reviews
- rating
- ratings
- opinion
- opinions
- article
- articles
- information
- info
- pics
- picture
- pictures
- photo
- photos
- how to
- how do i
After spending hours crafting an effective AdWords campaign, it can be easy to forget about adding negative keywords to that shiny new campaign. By forgetting to add them, you could be wasting hundreds of dollars per month in unqualified leads to your business.
