LinkedIn for Business Marketing Course in Chandigarh
LinkedIn for Business Marketing Course in Chandigarh – CIIM provide the best training in Linkedin Course in Chandigarh, Mohali and Panchkula. LinkedIn is currently growing at the staggering rate of one new user per second. It is revolutionising the way companies do business globally, and its importance is growing by the day.
It facilitates business development, recruitment, brand awareness, knowledge transfer and customer engagement. So, understanding how to get the most out of LinkedIn provides an important competitive advantage for individuals and businesses.
CIIM’ LinkedIn for Business training course will give you all the knowledge and techniques you need to become an advanced user, propel your organisation’s LinkedIn marketing activity and increase your brand engagement.
Table of Contents
Linkedin Course Programme
Putting LinkedIn in context
- Why LinkedIn? Facts and figures
- Use cases for LinkedIn
- Other professional / B2B networks
- Mapping the future
- Introducing the concept of Workforce Marketing
Getting the basics fully optimised
- Setting your objectives
- Creating an “all star” profile
- Using Endorsements and Recommendations
- Harnessing the power of LinkedIn with Connections and Networking
- Setting up Company Pages
- Copy and search engine optimisation (SEO)
Networking and Marketing Strategies
- Growing and leveraging an effective network
- Using LinkedIn Groups for maximum benefit
- The pro and cons of paid-for accounts
- LinkedIn Ads: set-up, targeting and measurement
- How to set up sponsored content and targeted company updates
- Using LinkedIn as a Content Marketing platform
- Using LinkedIn as a social platform via individual and company updates
Advanced Features, Tips and Tricks
- Advanced networking strategies to generate massive relevant reach
- People searching strategies
- Using third party platforms
- Plugins, widgets and the LinkedIn API
Linked Course Benefits
Following this training course, you will understand:
- The context and reach of LinkedIn
- How to set objectives and optimise your personal and organisation’s LinkedIn presence
- How to build your network in the most effective way
- Key techniques to integrate LinkedIn into your broader Social Media strategy
- How advanced LinkedIn features can extend your reach and enhance your personal or organisation’s brand
- How to set up and run self-serve LinkedIn ads, sponsored content and company updates
- How to use LinkedIn for increasing lead generation and sales
All attendees receive an attendance certificate, a digital copy of course material and four weeks post course support online.
Audience
The LinkedIn for Business training course attracts anyone with an interest in increasing their LinkedIn knowledge or enhancing their personal or organisation’s LinkedIn presence and marketing activity. Typical attendees will be from marketing, sales, communications, business development or recruitment.
Contact Us for more details:
Mobile: 9878375376, 9915337448
Email: info@ciim.in
